Sample custom projects for construction industry

  • Market research for international formwork systems manufacturer - PMR

    Market research for international formwork systems manufacturer

    In order to collect information on consumer opinions of the Client’s products, PMR conducted quantitative interviews with the largest companies on the market. Information collected allowed then to optimise the Client’s sales process and create the best communication strategy with current and potential recipients of the products.

  • Analysis of business opportunities for a glass production in Germany and Switzerland - PMR

    Analysis of business opportunities for a glass production in Germany and Switzerland

    The Client asked PMR to analyse specialised product niches in Germany and Switzerland. A ready-to-use executive report delivered by PMR, together with an actionable database of customers and their needs, allowed the Client to adjust its sales plans, to tailor its product portfolio and to develop a competitive product offering, without having to compete head-to-head with its market peers.

  • Market study of a new sales target concept  - PMR

    Market study of a new sales target concept

    PMR was asked to carry out an analysis of customer behaviour. The Client wanted to implement an entirely new store concept, which aimed at reaching a new target group. The researched project combined quantitative analysis and qualitative research. PMR succeeded in identifying shoppers’ needs, expectations and purchasing habits. An analytical report prepared by PMR included business recommendations regarding barriers to entry and the optimal communications strategy.

  • Market research on construction chemicals  - PMR

    Market research on construction chemicals

    PMR conducted a B2B survey of the construction chemicals sector; the CATI technique was used. The combined results of this and the previous year’s research gave exact insight into the sector’s changes, its structure, and dynamics outlook. Analyses were made using the PMR’s original methodology of industry analysis – PMR Market Insight Methodology – that assures extensive coverage of the construction chemicals market.

  • Marketing study of door production in Poland - PMR

    Marketing study of door production in Poland

    PMR was asked to provide the client with information on business strategy based on surveys of consumer behaviour and distributor approaches. As such, PMR created a detailed report on consumer preferences. PMR analysts later used this report in a business consulting process, which allowed the client to conduct a successful business strategy for operations on the Polish market.

  • Producer of building materials assesses activity and market opportunities  - PMR

    Producer of building materials assesses activity and market opportunities

    PMR helped the client assess their position within the sector. This allowed the client to prepare a market penetration strategy that would strengthen their bottom line. Following a series of interviews, PMR was able to present an econometric analysis of foreseen market developments: macroeconomics, construction indicators and related risks. The analysis was accompanied by an evaluation of market attractiveness, market dynamics in short-term and long-term perspectives as well as a scenario analysis. PMR’s combination of analyses and evaluation allowed the client to increase their market share.

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    Market research among HVAC installers

    A market leader on the HVAC market in Poland that wanted a better understanding of small HVAC installing companies prior to creating a new marketing programme asked PMR to do market research. Our research project (in the form of focus group interviews) delivered many new ideas to our client regarding services and marketing communication.

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    Technical and commercial due diligence project on the CIS construction market

    PMR consultants conducted a commercial and technical due diligence project for an international financial institution. The project covered Belarus, Estonia, Georgia, Kazakhstan, Latvia, Lithuania, Russia, Ukraine and Uzbekistan. Precise information allowed for the rapid progress of the transaction and assisted in a better approach to negotiations.

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    Full sell-side advisory for a Polish manufacturer of construction materials

    PMR consultants conducted an entire sell-side advisory process for a client operating in the cement and adhesives manufacturing industry. The project began from the investor approach and finished with the negotiations and closing the deal. As a result, our client’s company valuation exceeded six times EBITDA less NIBD, and the investor gained a unique synergy of technology and logistics.

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    Consulting study before a greenfield private equity placement in Russia

    A global investment bank (Russian branch) requested that PMR conduct a detailed market study of the construction materials production segment. As a result of the work done by PMR consultants, the client gained a deeper market understanding. Furthermore, the client acquired several investment scenarios and the unique selling proposition. With all of this, client was able to prepare a solid negotiation strategy for pitching private equity investors.